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THE WORLD TURNED UPSIDE DOWN - DIVINING THE MEDIA BUSINESS IN DYSTOPIAN DAYSLet's be honest. Nobody knows where things are going, but we can try to figure out where they stand today, what is impacting costs, revenue, and distribution, and how companies are beginning to cope. The question is whether the changes we are seeing today, for good and bad, are just sprouts from acorns planted in the past that will wither if the coronavirus goes away this year, or are these the seeds of major changes that will be locked in permanently if the pandemic continues through 2021? We'll do our best with the annual Status Report, traditional to this opening session, and then look at some of the cost, revenue, and distribution factors impacting the industry as a setup for the panels that follow.